{
    "title": "Good hair days on a budget: Lidl's viral hairstyling must-haves are here!",
    "modified_at": "2026-10-28 12:40:36",
    "published_at": "2026-10-28 12:40:00",
    "url": "https://lidl-be.prezly.com/good-hair-days-on-a-budget-lidls-viral-hairstyling-dupe-is-here",
    "short_url": "http://prez.ly/94ne",
    "culture": "nl_BE",
    "language": "NL",
    "slug": "good-hair-days-on-a-budget-lidls-viral-hairstyling-dupe-is-here",
    "body": "<p style=\"text-align: left\"><strong>The internet&#039;s obsession with budget-friendly beauty finds isn&#039;t slowing down! With affordable hairstyling alternatives taking social media by storm, Lidl is bringing its own range of budget-friendly hair tools to Belgium. And the best part? Getting that salon-worthy blowout at home doesn&#039;t have to come with a designer price tag.</strong></p><h4 id=\"your-dream-blowout-minus-the-splurge\" ><strong>Your dream blowout, minus the splurge</strong></h4><p style=\"text-align: left\">Who says great hair has to cost a fortune? From voluminous &#039;90s-inspired blowouts to soft, bouncy curls, the at-home styling trend isn&#039;t going anywhere. And with Lidl&#039;s affordable beauty tools, recreating your favourite looks has never been more tempting.</p><h4 id=\"the-cien-multi-airstyler-7-in-1\" style=\"text-align: left\"><strong>The Cien Multi-airstyler 7-in-1 </strong></h4><p>Meet your new styling favourite! Whether you&#039;re going for bouncy curls, extra volume or a sleek, polished finish, this versatile styling tool is ready to upgrade your hair routine. Seven styling possibilities, one beauty essential, and a price that makes every day a good hair day.</p><div\n    id='gallery-b47dd269-f8bc-4c81-b660-ba5c310bf866'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='XS'\n    data-chromatic-gallery-thumbnail-size='S'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,W3siaWQiOiI5N2IzMDNkYS01OWI0LTQ3YmItYjE2My0xMGZlYmRhZjYxZDciLCJzcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC85N2IzMDNkYS01OWI0LTQ3YmItYjE2My0xMGZlYmRhZjYxZDdcLy1cL3ByZXZpZXdcLzExMDh4MTEwOFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJhc3BlY3RfcmF0aW8iOjEuMzYxNjU1NzczNDIwNDc5MywiY2FwdGlvbiI6IkxpZGwgQ2llbiBFVVI1OSw5OSIsImF0dHJpYnV0ZXMiOnsiaWQiOiJnYWxsZXJ5LWltYWdlLTk3YjMwM2RhLTU5YjQtNDdiYi1iMTYzLTEwZmViZGFmNjFkNyIsImRhdGEtaWQiOiI5N2IzMDNkYS01OWI0LTQ3YmItYjE2My0xMGZlYmRhZjYxZDciLCJkYXRhLW1mcC1zcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC85N2IzMDNkYS01OWI0LTQ3YmItYjE2My0xMGZlYmRhZjYxZDdcLy1cL3ByZXZpZXdcLzEyMDB4MTIwMFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJkYXRhLWRlc2NyaXB0aW9uIjoiTGlkbCBDaWVuIEVVUjU5LDk5IiwiZGF0YS1vcmlnaW5hbCI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cLzk3YjMwM2RhLTU5YjQtNDdiYi1iMTYzLTEwZmViZGFmNjFkN1wvLVwvaW5saW5lXC9ub1wvTGlkbF9DaWVuX0VVUjU5JTJDOTkudGlmIn19LHsiaWQiOiI0ZmFiMjM5ZC1kNzIwLTQ0NGEtODdiNy0xZDM2MTMzNjY1ZDEiLCJzcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC80ZmFiMjM5ZC1kNzIwLTQ0NGEtODdiNy0xZDM2MTMzNjY1ZDFcLy1cL3ByZXZpZXdcLzExMDh4MTEwOFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJhc3BlY3RfcmF0aW8iOjEuNDk5MjUwMzc0ODEyNTkzNiwiY2FwdGlvbiI6IkxpZGwgQ2llbiBFVVI1OSA5OSIsImF0dHJpYnV0ZXMiOnsiaWQiOiJnYWxsZXJ5LWltYWdlLTRmYWIyMzlkLWQ3MjAtNDQ0YS04N2I3LTFkMzYxMzM2NjVkMSIsImRhdGEtaWQiOiI0ZmFiMjM5ZC1kNzIwLTQ0NGEtODdiNy0xZDM2MTMzNjY1ZDEiLCJkYXRhLW1mcC1zcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC80ZmFiMjM5ZC1kNzIwLTQ0NGEtODdiNy0xZDM2MTMzNjY1ZDFcLy1cL3ByZXZpZXdcLzEyMDB4MTIwMFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJkYXRhLWRlc2NyaXB0aW9uIjoiTGlkbCBDaWVuIEVVUjU5IDk5IiwiZGF0YS1vcmlnaW5hbCI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cLzRmYWIyMzlkLWQ3MjAtNDQ0YS04N2I3LTFkMzYxMzM2NjVkMVwvLVwvaW5saW5lXC9ub1wvTGlkbF9DaWVuX0VVUjU5Ljk5Xy50aWYifX0seyJpZCI6ImEyZDFhYzY1LTA2YWItNDZhZC05ODQ0LTIxNjg2YTQ4OTQwNSIsInNyYyI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cL2EyZDFhYzY1LTA2YWItNDZhZC05ODQ0LTIxNjg2YTQ4OTQwNVwvLVwvcHJldmlld1wvMTEwOHgxMTA4XC8tXC9mb3JtYXRcL2F1dG9cLyIsImFzcGVjdF9yYXRpbyI6MC45OTE4LCJjYXB0aW9uIjoiTGlkbCBDaWVuIEVVUjU5IDk5IiwiYXR0cmlidXRlcyI6eyJpZCI6ImdhbGxlcnktaW1hZ2UtYTJkMWFjNjUtMDZhYi00NmFkLTk4NDQtMjE2ODZhNDg5NDA1IiwiZGF0YS1pZCI6ImEyZDFhYzY1LTA2YWItNDZhZC05ODQ0LTIxNjg2YTQ4OTQwNSIsImRhdGEtbWZwLXNyYyI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cL2EyZDFhYzY1LTA2YWItNDZhZC05ODQ0LTIxNjg2YTQ4OTQwNVwvLVwvcHJldmlld1wvMTIwMHgxMjAwXC8tXC9mb3JtYXRcL2F1dG9cLyIsImRhdGEtZGVzY3JpcHRpb24iOiJMaWRsIENpZW4gRVVSNTkgOTkiLCJkYXRhLW9yaWdpbmFsIjoiaHR0cHM6XC9cL2Nkbi51Yy5hc3NldHMucHJlemx5LmNvbVwvYTJkMWFjNjUtMDZhYi00NmFkLTk4NDQtMjE2ODZhNDg5NDA1XC8tXC9pbmxpbmVcL25vXC9MaWRsX0NpZW5fRVVSNTkuOTkudGlmIn19XQ=='\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><h4 id=\"the-cien-ultralite-pro\" style=\"text-align: left\"><strong>The Cien UltraLite Pro</strong></h4><p>Good hair days don&#039;t stop at the perfect blowout. For just &euro;24.99, the Cien UltraLite Pro offers another budget-friendly way to give your daily styling routine a little upgrade. Because looking fabulous shouldn&#039;t mean blowing your budget.</p><div\n    id='gallery-0d2a8696-162a-4e61-80cf-e522bb769f32'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='XS'\n    data-chromatic-gallery-thumbnail-size='S'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,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'\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><h4 id=\"more-hair-heroes-to-keep-on-your-radar\" ><strong>More hair heroes to keep on your radar</strong></h4><p style=\"text-align: left\">And Lidl isn&#039;t stopping there. Two more beauty essentials are joining the line-up: the Air Intelligence Hair Dryer (&euro;69.99) and the Hair Straightener (&euro;69.99).</p><p style=\"text-align: left\">Whether you&#039;re team sleek and straight or all about that bouncy blowout, there&#039;s something for every hair mood and every beauty budget.</p><div\n    id='gallery-dcbc86b4-670c-4456-9e4e-1955bc692ec3'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='XS'\n    data-chromatic-gallery-thumbnail-size='S'\n    data-chromatic-gallery-captions='data:application/json,true'\n    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Want to put these budget-friendly beauty finds to the test? All featured products are available for testing upon request. Feel free to get in touch!</p><div class=\"release-content-contact\" id=\"contact-3ed2720b-8e40-4baa-9607-c17773799225\">\n    \n    <div class=\"release-content-contact__details\">\n        <strong class=\"release-content-contact__name\">Valentina Coolen</strong>\n        <em class=\"release-content-contact__description\">PR manager, MMBSY</em>\n        <ul class=\"release-content-contact__details-list\"><li class=\"release-content-contact__details-list-item\"><a href=\"mailto:Valentina@mmbsy.com\"  class=\"release-content-contact__details-list-item-link\" title=\"Valentina@mmbsy.com\"><svg class=\"icon icon-paper-plane release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-paper-plane\"></use>\n            </svg>Valentina@mmbsy.com</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"tel:+32493777273\"  class=\"release-content-contact__details-list-item-link\" title=\"+32493777273\"><svg class=\"icon icon-phone release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-phone\"></use>\n            </svg>+32493777273</a></li></ul>\n    </div>\n</div>",
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